WATER HEATERS
A.O. SMITH — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 5 in WATER HEATERS
Buying Intent
41.85
1st in category
Brand Trust
26.78
index value
Brand Desire
46.32
index value
As of Sep ’26, A.O. SMITH records a Buying Intent index of 41.85, placing it 1st of 5 brands measured in WATER HEATERS. Its Brand Trust index reads 26.78 and Brand Desire 46.32. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 70.54 | 75.34 | 80.02 |
| Nov ’25 | 40.63 | 54.43 | 53.14 |
| Dec ’25 | 260.16 | 100.73 | 200.72 |
| Jan ’26 | 448.04 | 396.96 | 462.33 |
| Feb ’26 | 419.94 | 254.73 | 376.99 |
| Mar ’26 | 115.49 | 279.19 | 221.07 |
| Apr ’26 | 212.22 | 145.13 | 197.48 |
| May ’26 | 199.05 | 127.03 | 181.64 |
| Jun ’26 | 28.24 | 30.57 | 32.85 |
| Jul ’26 | 5.46 | 10.10 | 9.41 |
| Aug ’26 | — | 4.28 | 2.60 |
| Sep ’26 | 26.78 | 46.32 | 41.85 |