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VACATION RENTAL

AIRBNB — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 1st of 1 in VACATION RENTAL

Buying Intent
1.93
1st in category
Brand Trust
—
index value
Brand Desire
3.17
index value
As of Sep ’26, AIRBNB records a Buying Intent index of 1.93, placing it 1st of 1 brands measured in VACATION RENTAL. Its Brand Trust index reads — and Brand Desire 3.17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’262.63—1.33
Aug ’261.97—1.00
Sep ’26—3.171.93