YOGURT
AMUL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 4th of 4 in YOGURT
Buying Intent
1
4th in category
Brand Trust
—
index value
Brand Desire
1
index value
As of Aug ’26, AMUL records a Buying Intent index of 1, placing it 4th of 4 brands measured in YOGURT. Its Brand Trust index reads — and Brand Desire 1. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 18 | 10 | 11 |
| Aug ’25 | 25 | 20 | 26 |
| Sep ’25 | — | 25 | 15 |
| Oct ’25 | 2 | 4 | 3 |
| Nov ’25 | 6 | 2 | 5 |
| Feb ’26 | 2 | 3 | 3 |
| Mar ’26 | 8 | 48 | 32 |
| Apr ’26 | 22 | 51 | 42 |
| May ’26 | 71 | 48 | 66 |
| Jun ’26 | 24 | 3 | 17 |
| Jul ’26 | — | 38 | 21 |
| Aug ’26 | — | 1 | 1 |