GREETING CARDS & GIFTS
ARCHIES — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in GREETING CARDS & GIFTS
Buying Intent
1
1st in category
Brand Trust
2
index value
Brand Desire
—
index value
As of Sep ’26, ARCHIES records a Buying Intent index of 1, placing it 1st of 1 brands measured in GREETING CARDS & GIFTS. Its Brand Trust index reads 2 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 1 | — | 0 |
| Aug ’25 | 9 | — | 4 |
| Sep ’25 | 4 | 5 | 5 |
| Oct ’25 | 2 | — | 1 |
| Nov ’25 | — | 1 | 0 |
| Jan ’26 | 1 | 3 | 3 |
| Feb ’26 | — | 4 | 2 |
| Sep ’26 | 2 | — | 1 |