PERSONAL COMPUTER
ASUS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 7 in PERSONAL COMPUTER
Buying Intent
6.73
3rd in category
Brand Trust
4.54
index value
Brand Desire
6.37
index value
As of Sep ’26, ASUS records a Buying Intent index of 6.73, placing it 3rd of 7 brands measured in PERSONAL COMPUTER. Its Brand Trust index reads 4.54 and Brand Desire 6.37. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 43.05 | 3.69 | 26.51 |
| Nov ’25 | 25.76 | 29.10 | 27.24 |
| Dec ’25 | 19.61 | — | 9.77 |
| Jan ’26 | 17.93 | 13.72 | 16.86 |
| Feb ’26 | 25.53 | 13.08 | 22.68 |
| Mar ’26 | 6.96 | 48.01 | 34.17 |
| Apr ’26 | 20.56 | 15.01 | 19.35 |
| May ’26 | 11.95 | 5.56 | 14.42 |
| Jun ’26 | 8.54 | 13.79 | 14.64 |
| Jul ’26 | 3.16 | 1.75 | 2.66 |
| Aug ’26 | 34.84 | 3.26 | 22.28 |
| Sep ’26 | 4.54 | 6.37 | 6.73 |