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DIVERSIFIED · FAST MOVING ELECTRICAL GOODS

BAJAJ ELECTRICALS — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 2nd of 2 in DIVERSIFIED · FAST MOVING ELECTRICAL GOODS

Buying Intent
38.54
2nd in category
Brand Trust
50.41
index value
Brand Desire
20.71
index value
As of Sep ’26, BAJAJ ELECTRICALS records a Buying Intent index of 38.54, placing it 2nd of 2 brands measured in DIVERSIFIED · FAST MOVING ELECTRICAL GOODS. Its Brand Trust index reads 50.41 and Brand Desire 20.71. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
May ’26—1.160.71
Jun ’267.9724.2618.72
Jul ’2616.6014.7017.36
Aug ’2625.6926.0930.16
Sep ’2650.4120.7138.54

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