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AGROCHEMICALS

BAYER — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 2nd of 2 in AGROCHEMICALS

Buying Intent
0.64
2nd in category
Brand Trust
—
index value
Brand Desire
1.06
index value
As of Sep ’26, BAYER records a Buying Intent index of 0.64, placing it 2nd of 2 brands measured in AGROCHEMICALS. Its Brand Trust index reads — and Brand Desire 1.06. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
May ’2521.2539.7835.64
Jun ’2521.1529.1929.09
Jul ’2528.3432.2134.70
Aug ’2525.0328.8931.07
Sep ’25—4.152.53
Oct ’255.7711.9310.56
Nov ’2528.2820.0627.13
Dec ’2532.4814.2326.06
Apr ’261.06—0.54
May ’262.80—1.41
Aug ’2629.24—16.28
Sep ’26—1.060.64

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