DIGITAL PAYMENT
BHARAT PAY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in DIGITAL PAYMENT
Buying Intent
15
1st in category
Brand Trust
12
index value
Brand Desire
13
index value
As of Aug ’26, BHARAT PAY records a Buying Intent index of 15, placing it 1st of 1 brands measured in DIGITAL PAYMENT. Its Brand Trust index reads 12 and Brand Desire 13. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’26 | — | 10 | 6 |
| Aug ’26 | 12 | 13 | 15 |