HYPERMARKET - INDIAN
BIG BAZAAR — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 9 in HYPERMARKET - INDIAN
Buying Intent
164.67
3rd in category
Brand Trust
63.76
index value
Brand Desire
237.25
index value
As of Sep ’26, BIG BAZAAR records a Buying Intent index of 164.67, placing it 3rd of 9 brands measured in HYPERMARKET - INDIAN. Its Brand Trust index reads 63.76 and Brand Desire 237.25. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 9.71 | 4.30 | 8.56 |
| Apr ’26 | 17.91 | 63.14 | 46.26 |
| May ’26 | 110.31 | 50.26 | 92.51 |
| Jun ’26 | 150.94 | 91.49 | 146.76 |
| Jul ’26 | 66.90 | 147.92 | 116.87 |
| Aug ’26 | 102.22 | 92.74 | 119.28 |
| Sep ’26 | 63.76 | 237.25 | 164.67 |