HYPERMARKET - INDIAN
BIG BAZAAR — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 8 in HYPERMARKET - INDIAN
Buying Intent
114
3rd in category
Brand Trust
94
index value
Brand Desire
92
index value
As of Aug ’26, BIG BAZAAR records a Buying Intent index of 114, placing it 3rd of 8 brands measured in HYPERMARKET - INDIAN. Its Brand Trust index reads 94 and Brand Desire 92. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | — | 3 | 2 |
| Apr ’26 | 16 | 63 | 45 |
| May ’26 | 72 | 42 | 66 |
| Jun ’26 | 142 | 92 | 142 |
| Jul ’26 | 67 | 122 | 105 |
| Aug ’26 | 94 | 92 | 114 |