DIVERSIFIED
BoAT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jul ’26 · 45th of 46 in DIVERSIFIED
Buying Intent
0
45th in category
Brand Trust
—
index value
Brand Desire
1
index value
As of Jul ’26, BoAT records a Buying Intent index of 0, placing it 45th of 46 brands measured in DIVERSIFIED. Its Brand Trust index reads — and Brand Desire 1. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | — | 1 | 0 |
| Dec ’25 | 10 | 3 | 9 |
| Jul ’26 | — | 1 | 0 |