SKINCARE - PREMIUM
BOBBI BROWN — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 2 in SKINCARE - PREMIUM
Buying Intent
11
1st in category
Brand Trust
4
index value
Brand Desire
14
index value
As of Jun ’26, BOBBI BROWN records a Buying Intent index of 11, placing it 1st of 2 brands measured in SKINCARE - PREMIUM. Its Brand Trust index reads 4 and Brand Desire 14. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | — | 3 | 2 |
| Jun ’25 | 4 | 1 | 3 |
| Sep ’25 | 2 | 4 | 4 |
| Oct ’25 | 4 | — | 2 |
| Nov ’25 | 4 | — | 2 |
| Jun ’26 | 4 | 14 | 11 |