SKINCARE - PREMIUM
BOBBI BROWN — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 2 in SKINCARE - PREMIUM
Buying Intent
1.93
1st in category
Brand Trust
—
index value
Brand Desire
3.17
index value
As of Sep ’26, BOBBI BROWN records a Buying Intent index of 1.93, placing it 1st of 2 brands measured in SKINCARE - PREMIUM. Its Brand Trust index reads — and Brand Desire 3.17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | — | 3.00 | 1.83 |
| Jun ’25 | 3.99 | 1.10 | 2.69 |
| Sep ’25 | 1.55 | 4.15 | 4.01 |
| Oct ’25 | 3.55 | — | 1.78 |
| Nov ’25 | 3.63 | — | 1.83 |
| Jun ’26 | 4.00 | 14.34 | 10.78 |
| Jul ’26 | 2.78 | 3.27 | 3.61 |
| Aug ’26 | 1.23 | 2.76 | 2.64 |
| Sep ’26 | — | 3.17 | 1.93 |