KITCHEN PRODUCTS
BOROSIL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 3 in KITCHEN PRODUCTS
Buying Intent
38.18
1st in category
Brand Trust
44.58
index value
Brand Desire
25.02
index value
As of Sep ’26, BOROSIL records a Buying Intent index of 38.18, placing it 1st of 3 brands measured in KITCHEN PRODUCTS. Its Brand Trust index reads 44.58 and Brand Desire 25.02. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | — | 2.08 | 1.26 |
| May ’26 | 6.72 | 13.66 | 11.60 |
| Jun ’26 | 46.11 | 21.60 | 38.48 |
| Jul ’26 | 110.42 | 44.82 | 87.25 |
| Aug ’26 | 23.88 | 21.70 | 25.06 |
| Sep ’26 | 44.58 | 25.02 | 38.18 |