PRINTERS
CANON — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 4 in PRINTERS
Buying Intent
67.19
2nd in category
Brand Trust
45.30
index value
Brand Desire
75.07
index value
As of Sep ’26, CANON records a Buying Intent index of 67.19, placing it 2nd of 4 brands measured in PRINTERS. Its Brand Trust index reads 45.30 and Brand Desire 75.07. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 4.95 | 2.05 | 3.75 |
| Oct ’25 | 54.18 | 82.41 | 75.18 |
| Nov ’25 | — | 8.41 | 5.13 |
| Jan ’26 | 13.85 | 6.67 | 16.16 |
| Feb ’26 | 4.79 | — | 2.42 |
| Mar ’26 | 6.96 | 2.15 | 5.80 |
| Apr ’26 | 218.16 | 170.41 | 214.06 |
| May ’26 | — | 69.82 | 39.32 |
| Jun ’26 | 56.91 | 45.22 | 56.82 |
| Jul ’26 | 43.07 | 71.49 | 63.29 |
| Aug ’26 | 21.93 | 27.52 | 29.23 |
| Sep ’26 | 45.30 | 75.07 | 67.19 |