INSTANT TEA PREMIX
CHAAYOS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in INSTANT TEA PREMIX
Buying Intent
69
1st in category
Brand Trust
58
index value
Brand Desire
67
index value
As of Aug ’26, CHAAYOS records a Buying Intent index of 69, placing it 1st of 1 brands measured in INSTANT TEA PREMIX. Its Brand Trust index reads 58 and Brand Desire 67. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jan ’26 | 3 | 14 | 10 |
| May ’26 | 1 | — | 1 |
| Jun ’26 | 124 | 31 | 87 |
| Jul ’26 | 184 | 26 | 119 |
| Aug ’26 | 58 | 67 | 69 |