WRITING INSTRUMENTS
CLASSMATE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in WRITING INSTRUMENTS
Buying Intent
11
1st in category
Brand Trust
14
index value
Brand Desire
5
index value
As of Aug ’26, CLASSMATE records a Buying Intent index of 11, placing it 1st of 1 brands measured in WRITING INSTRUMENTS. Its Brand Trust index reads 14 and Brand Desire 5. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’26 | 53 | 102 | 88 |
| Jul ’26 | 16 | 10 | 14 |
| Aug ’26 | 14 | 5 | 11 |