TOOTHPASTE - BRAND
COLGATE CIBACA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in TOOTHPASTE - BRAND
Buying Intent
15.88
1st in category
Brand Trust
17.22
index value
Brand Desire
11.38
index value
As of Sep ’26, COLGATE CIBACA records a Buying Intent index of 15.88, placing it 1st of 1 brands measured in TOOTHPASTE - BRAND. Its Brand Trust index reads 17.22 and Brand Desire 11.38. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | 3.99 | 6.47 | 6.41 |
| Sep ’25 | — | 2.56 | 1.56 |
| Oct ’25 | 13.89 | 13.17 | 15.24 |
| Nov ’25 | 5.10 | 8.27 | 8.19 |
| Dec ’25 | 15.53 | 16.73 | 19.56 |
| Jan ’26 | — | 1.39 | 0.85 |
| Apr ’26 | 4.25 | 11.71 | 10.15 |
| May ’26 | 5.28 | 5.81 | 6.53 |
| Jun ’26 | 15.38 | 10.42 | 14.76 |
| Jul ’26 | 9.07 | 9.09 | 10.79 |
| Aug ’26 | 12.36 | 19.60 | 18.32 |
| Sep ’26 | 17.22 | 11.38 | 15.88 |