HINDI - GEC
COLORS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 1st of 1 in HINDI - GEC
Buying Intent
0.64
1st in category
Brand Trust
—
index value
Brand Desire
1.04
index value
As of Oct ’26, COLORS records a Buying Intent index of 0.64, placing it 1st of 1 brands measured in HINDI - GEC. Its Brand Trust index reads — and Brand Desire 1.04. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | — | 1.28 | 0.78 |
| Oct ’25 | 3.72 | 2.91 | 4.74 |
| Jun ’26 | — | 2.21 | 1.35 |
| Aug ’26 | — | 1.02 | 0.62 |
| Oct ’26 | — | 1.04 | 0.64 |