SPORTS PLATFORM
CRICBUZZ — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in SPORTS PLATFORM
Buying Intent
4.64
1st in category
Brand Trust
6.12
index value
Brand Desire
2.53
index value
As of Sep ’26, CRICBUZZ records a Buying Intent index of 4.64, placing it 1st of 1 brands measured in SPORTS PLATFORM. Its Brand Trust index reads 6.12 and Brand Desire 2.53. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’26 | — | 0.93 | 0.57 |
| Jun ’26 | 4.27 | 6.61 | 6.68 |
| Jul ’26 | 1.05 | — | 0.53 |
| Aug ’26 | — | 4.60 | 2.80 |
| Sep ’26 | 6.12 | 2.53 | 4.64 |