PUMPS
CROMPTON — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 3rd of 4 in PUMPS
Buying Intent
1.12
3rd in category
Brand Trust
2.22
index value
Brand Desire
—
index value
As of Oct ’26, CROMPTON records a Buying Intent index of 1.12, placing it 3rd of 4 brands measured in PUMPS. Its Brand Trust index reads 2.22 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | — | 3.08 | 1.88 |
| Jul ’26 | 1.32 | — | 0.67 |
| Oct ’26 | 2.22 | — | 1.12 |