ANTISEPTIC PRODUCTS
DETTOL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 3 in ANTISEPTIC PRODUCTS
Buying Intent
21.18
1st in category
Brand Trust
15.87
index value
Brand Desire
20.68
index value
As of Sep ’26, DETTOL records a Buying Intent index of 21.18, placing it 1st of 3 brands measured in ANTISEPTIC PRODUCTS. Its Brand Trust index reads 15.87 and Brand Desire 20.68. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 32.24 | 39.72 | 40.81 |
| Nov ’25 | 93.30 | 16.85 | 62.27 |
| Dec ’25 | 49.57 | 51.48 | 62.09 |
| Jan ’26 | 5.50 | 38.77 | 23.80 |
| Feb ’26 | 12.14 | 2.64 | 8.29 |
| Mar ’26 | 2.61 | 11.68 | 8.61 |
| Apr ’26 | 49.13 | 18.42 | 38.37 |
| May ’26 | 85.58 | 9.24 | 55.45 |
| Jun ’26 | 72.55 | 103.67 | 115.93 |
| Jul ’26 | 9.67 | 14.45 | 14.47 |
| Aug ’26 | 109.06 | 27.80 | 76.74 |
| Sep ’26 | 15.87 | 20.68 | 21.18 |