ANTISEPTIC PRODUCTS
DETTOL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 4 in ANTISEPTIC PRODUCTS
Buying Intent
200
1st in category
Brand Trust
240
index value
Brand Desire
118
index value
As of Aug ’26, DETTOL records a Buying Intent index of 200, placing it 1st of 4 brands measured in ANTISEPTIC PRODUCTS. Its Brand Trust index reads 240 and Brand Desire 118. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 32 | 11 | 23 |
| Oct ’25 | 32 | 40 | 41 |
| Nov ’25 | 93 | 17 | 62 |
| Dec ’25 | 50 | 52 | 62 |
| Jan ’26 | 6 | 39 | 24 |
| Feb ’26 | 12 | 3 | 8 |
| Mar ’26 | 72 | 11 | 44 |
| Apr ’26 | 157 | 99 | 142 |
| May ’26 | 165 | 57 | 122 |
| Jun ’26 | 162 | 200 | 201 |
| Jul ’26 | 87 | 114 | 114 |
| Aug ’26 | 240 | 118 | 200 |