KIDS GEC
DISNEY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in KIDS GEC
Buying Intent
4
1st in category
Brand Trust
2
index value
Brand Desire
4
index value
As of Aug ’26, DISNEY records a Buying Intent index of 4, placing it 1st of 1 brands measured in KIDS GEC. Its Brand Trust index reads 2 and Brand Desire 4. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 2 | — | 1 |
| Aug ’25 | 10 | 2 | 9 |
| Sep ’25 | — | 4 | 2 |
| Oct ’25 | 14 | 13 | 13 |
| Nov ’25 | 28 | 5 | 15 |
| Mar ’26 | 5 | 4 | 5 |
| Apr ’26 | 39 | 9 | 27 |
| May ’26 | 3 | 12 | 8 |
| Jun ’26 | 7 | 7 | 10 |
| Jul ’26 | 4 | — | 2 |
| Aug ’26 | 2 | 4 | 4 |