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DUCKBACK — Buying Intent, Trust & Desire

India’s Buying Intent Index · Oct ’26 · 1st of 1 in RAINWEAR

Buying Intent
0.76
1st in category
Brand Trust
1.51
index value
Brand Desire
—
index value
As of Oct ’26, DUCKBACK records a Buying Intent index of 0.76, placing it 1st of 1 brands measured in RAINWEAR. Its Brand Trust index reads 1.51 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’261.053.492.66
Aug ’260.99—0.50
Oct ’261.51—0.76