DAIRY
EVERY DAY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in DAIRY
Buying Intent
1.03
1st in category
Brand Trust
—
index value
Brand Desire
1.69
index value
As of Sep ’26, EVERY DAY records a Buying Intent index of 1.03, placing it 1st of 1 brands measured in DAIRY. Its Brand Trust index reads — and Brand Desire 1.69. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 3.48 | — | 1.77 |
| Sep ’26 | — | 1.69 | 1.03 |