SPORTS DRINK
GATORADE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in SPORTS DRINK
Buying Intent
16
1st in category
Brand Trust
22
index value
Brand Desire
3
index value
As of Aug ’26, GATORADE records a Buying Intent index of 16, placing it 1st of 1 brands measured in SPORTS DRINK. Its Brand Trust index reads 22 and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 1 | 1 | 1 |
| Aug ’25 | 15 | 15 | 17 |
| Sep ’25 | 5 | 5 | 6 |
| Oct ’25 | — | 2 | 1 |
| Nov ’25 | 1 | — | 0 |
| Jan ’26 | — | 2 | 1 |
| Feb ’26 | 2 | 1 | 2 |
| Mar ’26 | 3 | — | 2 |
| May ’26 | — | 1 | 1 |
| Jun ’26 | 1 | 7 | 6 |
| Jul ’26 | — | 2 | 1 |
| Aug ’26 | 22 | 3 | 16 |