SHAVING PRODUCTS
GILLETTE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 3 in SHAVING PRODUCTS
Buying Intent
65
1st in category
Brand Trust
38
index value
Brand Desire
78
index value
As of Aug ’26, GILLETTE records a Buying Intent index of 65, placing it 1st of 3 brands measured in SHAVING PRODUCTS. Its Brand Trust index reads 38 and Brand Desire 78. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 30 | 54 | 46 |
| Oct ’25 | 18 | 25 | 25 |
| Nov ’25 | 27 | 73 | 54 |
| Dec ’25 | 45 | 29 | 50 |
| Jan ’26 | 81 | 50 | 74 |
| Feb ’26 | 59 | 80 | 71 |
| Mar ’26 | 49 | 64 | 63 |
| Apr ’26 | 58 | 21 | 45 |
| May ’26 | 35 | 37 | 39 |
| Jun ’26 | 44 | 32 | 44 |
| Jul ’26 | 102 | 30 | 71 |
| Aug ’26 | 38 | 78 | 65 |