SOAPS - BRAND
GODREJ NO.1 — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in SOAPS - BRAND
Buying Intent
27
1st in category
Brand Trust
40
index value
Brand Desire
10
index value
As of Aug ’26, GODREJ NO.1 records a Buying Intent index of 27, placing it 1st of 1 brands measured in SOAPS - BRAND. Its Brand Trust index reads 40 and Brand Desire 10. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 1 | 4 | 3 |
| Jun ’25 | 4 | — | 2 |
| Sep ’25 | 5 | 3 | 4 |
| Oct ’25 | 5 | 12 | 10 |
| Nov ’25 | 15 | 4 | 11 |
| Dec ’25 | 16 | 25 | 30 |
| Mar ’26 | — | 4 | 3 |
| Apr ’26 | — | 4 | 3 |
| May ’26 | 17 | 14 | 18 |
| Jun ’26 | 14 | 29 | 26 |
| Jul ’26 | 11 | — | 6 |
| Aug ’26 | 40 | 10 | 27 |