INTERNET SEARCH
GOOGLE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in INTERNET SEARCH
Buying Intent
459.26
1st in category
Brand Trust
413.17
index value
Brand Desire
408.01
index value
As of Sep ’26, GOOGLE records a Buying Intent index of 459.26, placing it 1st of 1 brands measured in INTERNET SEARCH. Its Brand Trust index reads 413.17 and Brand Desire 408.01. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 292.37 | 241.08 | 300.67 |
| Nov ’25 | 322.84 | 390.61 | 393.42 |
| Dec ’25 | 908.30 | 322.70 | 705.16 |
| Jan ’26 | 699.23 | 455.93 | 662.48 |
| Feb ’26 | 623.18 | 506.44 | 643.34 |
| Mar ’26 | 663.89 | 459.98 | 630.76 |
| Apr ’26 | 584.01 | 414.06 | 557.93 |
| May ’26 | 246.16 | 351.03 | 332.15 |
| Jun ’26 | 519.52 | 375.90 | 500.24 |
| Jul ’26 | 503.82 | 338.90 | 472.17 |
| Aug ’26 | 586.41 | 477.12 | 597.34 |
| Sep ’26 | 413.17 | 408.01 | 459.26 |