EDUCATION APP
GRAPHY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in EDUCATION APP
Buying Intent
1.55
1st in category
Brand Trust
—
index value
Brand Desire
2.53
index value
As of Sep ’26, GRAPHY records a Buying Intent index of 1.55, placing it 1st of 1 brands measured in EDUCATION APP. Its Brand Trust index reads — and Brand Desire 2.53. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’26 | 1.40 | — | 0.71 |
| Jun ’26 | 7.40 | 4.41 | 9.33 |
| Jul ’26 | 3.16 | 1.75 | 2.66 |
| Aug ’26 | — | 0.82 | 0.50 |
| Sep ’26 | — | 2.53 | 1.55 |