CONCENTRATED SQUASH
HAMDARD ROOH AFZA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in CONCENTRATED SQUASH
Buying Intent
23.35
1st in category
Brand Trust
29.34
index value
Brand Desire
9.21
index value
As of Sep ’26, HAMDARD ROOH AFZA records a Buying Intent index of 23.35, placing it 1st of 1 brands measured in CONCENTRATED SQUASH. Its Brand Trust index reads 29.34 and Brand Desire 9.21. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’25 | — | 6.70 | 4.09 |
| Jun ’25 | 3.13 | 8.44 | 6.08 |
| Jul ’25 | 2.84 | 2.32 | 3.44 |
| Oct ’25 | 1.49 | — | 0.75 |
| Nov ’25 | 7.08 | — | 3.95 |
| Mar ’26 | 8.52 | 2.15 | 6.21 |
| Apr ’26 | 4.25 | 1.10 | 3.43 |
| May ’26 | 22.64 | 24.92 | 24.50 |
| Jun ’26 | 26.36 | 33.96 | 34.81 |
| Jul ’26 | 28.06 | 3.49 | 16.08 |
| Aug ’26 | 3.94 | 11.33 | 9.88 |
| Sep ’26 | 29.34 | 9.21 | 23.35 |