WATCHES - YOUTH
HELIX — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 2 in WATCHES - YOUTH
Buying Intent
1.55
2nd in category
Brand Trust
—
index value
Brand Desire
2.53
index value
As of Sep ’26, HELIX records a Buying Intent index of 1.55, placing it 2nd of 2 brands measured in WATCHES - YOUTH. Its Brand Trust index reads — and Brand Desire 2.53. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 7.84 | 3.45 | 9.33 |
| Apr ’26 | — | 3.29 | 2.01 |
| May ’26 | — | 44.26 | 25.37 |
| Jun ’26 | 39.27 | 2.65 | 20.89 |
| Jul ’26 | 1.05 | 2.18 | 1.80 |
| Aug ’26 | 3.69 | 2.45 | 2.65 |
| Sep ’26 | — | 2.53 | 1.55 |