LIP CARE
HIMALAYA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 1 in LIP CARE
Buying Intent
1
1st in category
Brand Trust
—
index value
Brand Desire
2
index value
As of Jun ’26, HIMALAYA records a Buying Intent index of 1, placing it 1st of 1 brands measured in LIP CARE. Its Brand Trust index reads — and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 14 | 1 | 8 |
| Oct ’25 | 1 | 2 | 1 |
| Nov ’25 | — | 4 | 2 |
| Jun ’26 | — | 2 | 1 |