CONSULTING SERVICES
IBM — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in CONSULTING SERVICES
Buying Intent
90
1st in category
Brand Trust
65
index value
Brand Desire
92
index value
As of Aug ’26, IBM records a Buying Intent index of 90, placing it 1st of 1 brands measured in CONSULTING SERVICES. Its Brand Trust index reads 65 and Brand Desire 92. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 5 | 19 | 12 |
| Oct ’25 | 34 | 9 | 22 |
| Nov ’25 | 28 | 45 | 40 |
| Dec ’25 | — | 1 | 1 |
| Mar ’26 | 168 | 227 | 223 |
| Apr ’26 | 88 | 101 | 107 |
| May ’26 | 86 | 75 | 90 |
| Jun ’26 | 40 | 61 | 58 |
| Jul ’26 | 29 | 26 | 25 |
| Aug ’26 | 65 | 92 | 90 |