SPY CAMERA
iGUARD — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in SPY CAMERA
Buying Intent
14
1st in category
Brand Trust
10
index value
Brand Desire
14
index value
As of Aug ’26, iGUARD records a Buying Intent index of 14, placing it 1st of 1 brands measured in SPY CAMERA. Its Brand Trust index reads 10 and Brand Desire 14. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 78 | 28 | 53 |
| Oct ’25 | 20 | 20 | 22 |
| Nov ’25 | 41 | 60 | 54 |
| Dec ’25 | 157 | 51 | 108 |
| Jan ’26 | 181 | 80 | 138 |
| Feb ’26 | 125 | 85 | 117 |
| Mar ’26 | 87 | 103 | 108 |
| Apr ’26 | 55 | 40 | 53 |
| May ’26 | 60 | 65 | 62 |
| Jun ’26 | 5 | 11 | 10 |
| Jul ’26 | 30 | 34 | 35 |
| Aug ’26 | 10 | 14 | 14 |