ENGINEERING INSTITUTION - PUBLIC
IIT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in ENGINEERING INSTITUTION - PUBLIC
Buying Intent
1.93
1st in category
Brand Trust
3.83
index value
Brand Desire
—
index value
As of Sep ’26, IIT records a Buying Intent index of 1.93, placing it 1st of 1 brands measured in ENGINEERING INSTITUTION - PUBLIC. Its Brand Trust index reads 3.83 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’25 | — | 5.71 | 3.48 |
| Aug ’26 | 1.97 | 2.45 | 2.49 |
| Sep ’26 | 3.83 | — | 1.93 |