SUV - MANUFACTURER
KIA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 4 in SUV - MANUFACTURER
Buying Intent
137.31
2nd in category
Brand Trust
71.92
index value
Brand Desire
171.37
index value
As of Sep ’26, KIA records a Buying Intent index of 137.31, placing it 2nd of 4 brands measured in SUV - MANUFACTURER. Its Brand Trust index reads 71.92 and Brand Desire 171.37. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 64.74 | 251.39 | 138.48 |
| Nov ’25 | 50.89 | 29.99 | 91.85 |
| Dec ’25 | — | 1.34 | 0.82 |
| Jan ’26 | 1.34 | 1.39 | 1.68 |
| Feb ’26 | 12.14 | 7.93 | 14.68 |
| Mar ’26 | 120.99 | 129.86 | 142.31 |
| Apr ’26 | 87.76 | 58.74 | 80.73 |
| May ’26 | 160.53 | 278.83 | 245.16 |
| Jun ’26 | 66.07 | 171.71 | 134.04 |
| Jul ’26 | 232.18 | 103.06 | 185.49 |
| Aug ’26 | 43.05 | 165.37 | 117.99 |
| Sep ’26 | 71.92 | 171.37 | 137.31 |