KETCHUP
KISSAN — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in KETCHUP
Buying Intent
0.52
1st in category
Brand Trust
—
index value
Brand Desire
0.84
index value
As of Sep ’26, KISSAN records a Buying Intent index of 0.52, placing it 1st of 1 brands measured in KETCHUP. Its Brand Trust index reads — and Brand Desire 0.84. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’25 | 40.40 | 14.73 | 30.32 |
| Sep ’25 | 21.20 | 27.84 | 27.96 |
| Oct ’25 | 4.12 | 1.72 | 3.55 |
| Nov ’25 | 39.12 | 15.83 | 31.62 |
| Jan ’26 | 1.34 | 3.34 | 2.72 |
| Mar ’26 | — | 56.66 | 32.15 |
| Apr ’26 | 5.31 | 18.70 | 13.29 |
| May ’26 | — | 0.93 | 0.57 |
| Jun ’26 | 12.12 | 9.93 | 16.33 |
| Jul ’26 | — | 9.41 | 5.69 |
| Aug ’26 | 3.69 | 3.06 | 3.73 |
| Sep ’26 | — | 0.84 | 0.52 |