PERSONAL GOODS RETAIL
LIFESTYLE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 3 in PERSONAL GOODS RETAIL
Buying Intent
6
1st in category
Brand Trust
2
index value
Brand Desire
9
index value
As of Aug ’26, LIFESTYLE records a Buying Intent index of 6, placing it 1st of 3 brands measured in PERSONAL GOODS RETAIL. Its Brand Trust index reads 2 and Brand Desire 9. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’25 | 47 | 54 | 57 |
| Sep ’25 | 11 | 17 | 16 |
| Oct ’25 | 18 | 15 | 18 |
| Nov ’25 | 55 | 38 | 50 |
| Dec ’25 | 72 | 95 | 96 |
| Jan ’26 | 57 | 51 | 59 |
| Feb ’26 | 10 | 27 | 29 |
| Mar ’26 | 56 | 28 | 46 |
| Apr ’26 | 31 | 18 | 24 |
| May ’26 | 19 | 7 | 15 |
| Jul ’26 | 67 | 33 | 57 |
| Aug ’26 | 2 | 9 | 6 |