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PAPAD

LIJJAT PAPAD — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 1st of 1 in PAPAD

Buying Intent
39.78
1st in category
Brand Trust
44.02
index value
Brand Desire
29.79
index value
As of Sep ’26, LIJJAT PAPAD records a Buying Intent index of 39.78, placing it 1st of 1 brands measured in PAPAD. Its Brand Trust index reads 44.02 and Brand Desire 29.79. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Aug ’2555.5741.4552.80
Sep ’2512.6413.7115.97
Oct ’2515.9111.2515.30
Nov ’2542.0322.0634.85
Dec ’2523.4737.5936.30
Mar ’2647.781.6124.14
Apr ’2617.252.738.70
May ’262.245.794.99
Jun ’2616.6856.7642.11
Jul ’2648.9830.6038.84
Aug ’2625.4524.5627.06
Sep ’2644.0229.7939.78