BOTTOMWEAR
LYRA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 1 in BOTTOMWEAR
Buying Intent
2
1st in category
Brand Trust
—
index value
Brand Desire
3
index value
As of Jun ’26, LYRA records a Buying Intent index of 2, placing it 1st of 1 brands measured in BOTTOMWEAR. Its Brand Trust index reads — and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | — | 1 | 0 |
| Aug ’25 | — | 4 | 2 |
| Mar ’26 | 2 | — | 1 |
| May ’26 | 2 | — | 1 |
| Jun ’26 | — | 3 | 2 |