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EYELINER - PREMIUM

MAC — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 1st of 1 in EYELINER - PREMIUM

Buying Intent
2
1st in category
Brand Trust
—
index value
Brand Desire
2
index value
As of Sep ’26, MAC records a Buying Intent index of 2, placing it 1st of 1 brands measured in EYELINER - PREMIUM. Its Brand Trust index reads — and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’25—11
Nov ’253—2
Jan ’262128
Feb ’26614
Apr ’263—1
Jul ’263—1
Sep ’26—22