WOMEN'S INNERWEAR
MARKS & SPENCER — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in WOMEN'S INNERWEAR
Buying Intent
13.85
1st in category
Brand Trust
10.58
index value
Brand Desire
12.22
index value
As of Sep ’26, MARKS & SPENCER records a Buying Intent index of 13.85, placing it 1st of 1 brands measured in WOMEN'S INNERWEAR. Its Brand Trust index reads 10.58 and Brand Desire 12.22. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 29.74 | 3.37 | 18.29 |
| Nov ’25 | 20.91 | 32.19 | 30.59 |
| Dec ’25 | 14.23 | 14.87 | 22.23 |
| Jan ’26 | 17.94 | 38.62 | 24.06 |
| Feb ’26 | 26.54 | 11.56 | 24.44 |
| Mar ’26 | 3.27 | 3.45 | 4.46 |
| Apr ’26 | 9.11 | 3.29 | 7.12 |
| May ’26 | 8.53 | 8.96 | 10.57 |
| Jun ’26 | 33.17 | 22.58 | 32.47 |
| Jul ’26 | 7.42 | 12.85 | 10.64 |
| Aug ’26 | 41.23 | 5.13 | 25.93 |
| Sep ’26 | 10.58 | 12.22 | 13.85 |