OPERATING SYSTEM
MICROSOFT WINDOWS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in OPERATING SYSTEM
Buying Intent
2.35
1st in category
Brand Trust
3.83
index value
Brand Desire
1.69
index value
As of Sep ’26, MICROSOFT WINDOWS records a Buying Intent index of 2.35, placing it 1st of 1 brands measured in OPERATING SYSTEM. Its Brand Trust index reads 3.83 and Brand Desire 1.69. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 2.96 | — | 1.49 |
| Sep ’26 | 3.83 | 1.69 | 2.35 |