DRINKWARE
MILTON — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 2 in DRINKWARE
Buying Intent
23
1st in category
Brand Trust
15
index value
Brand Desire
27
index value
As of Aug ’26, MILTON records a Buying Intent index of 23, placing it 1st of 2 brands measured in DRINKWARE. Its Brand Trust index reads 15 and Brand Desire 27. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 15 | 68 | 47 |
| Oct ’25 | 20 | 19 | 22 |
| Nov ’25 | 9 | 25 | 20 |
| Dec ’25 | 2 | 1 | 2 |
| Jan ’26 | 21 | 13 | 18 |
| Feb ’26 | — | 25 | 15 |
| Mar ’26 | 6 | 2 | 5 |
| Apr ’26 | 172 | 28 | 116 |
| May ’26 | 23 | 2 | 16 |
| Jun ’26 | 61 | 17 | 44 |
| Jul ’26 | 9 | 103 | 62 |
| Aug ’26 | 15 | 27 | 23 |