CAKESHOP
MONGINIS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 3 in CAKESHOP
Buying Intent
29
1st in category
Brand Trust
13
index value
Brand Desire
26
index value
As of Aug ’26, MONGINIS records a Buying Intent index of 29, placing it 1st of 3 brands measured in CAKESHOP. Its Brand Trust index reads 13 and Brand Desire 26. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 16 | 34 | 40 |
| Oct ’25 | 9 | 14 | 17 |
| Nov ’25 | 44 | 13 | 31 |
| Dec ’25 | 36 | 32 | 64 |
| Jan ’26 | 12 | 2 | 9 |
| Feb ’26 | 56 | 11 | 36 |
| Mar ’26 | 5 | 4 | 7 |
| Apr ’26 | 17 | 6 | 13 |
| May ’26 | 1 | — | 1 |
| Jun ’26 | — | 19 | 11 |
| Jul ’26 | 27 | 7 | 24 |
| Aug ’26 | 13 | 26 | 29 |