YOGURT
MOTHER DAIRY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 1st of 1 in YOGURT
Buying Intent
1.02
1st in category
Brand Trust
—
index value
Brand Desire
1.67
index value
As of Oct ’26, MOTHER DAIRY records a Buying Intent index of 1.02, placing it 1st of 1 brands measured in YOGURT. Its Brand Trust index reads — and Brand Desire 1.67. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | — | 5.38 | 3.29 |
| Apr ’26 | — | 3.55 | 2.16 |
| May ’26 | 9.79 | 4.32 | 8.77 |
| Jun ’26 | 7.69 | 37.50 | 23.69 |
| Aug ’26 | 3.69 | 1.63 | 2.60 |
| Oct ’26 | — | 1.67 | 1.02 |