EDUCATIONAL BOOKS
NAVNEET — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 1 in EDUCATIONAL BOOKS
Buying Intent
6
1st in category
Brand Trust
3
index value
Brand Desire
7
index value
As of Jun ’26, NAVNEET records a Buying Intent index of 6, placing it 1st of 1 brands measured in EDUCATIONAL BOOKS. Its Brand Trust index reads 3 and Brand Desire 7. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 32 | 48 | 40 |
| Aug ’25 | 67 | 68 | 75 |
| Sep ’25 | 110 | 42 | 84 |
| Oct ’25 | 26 | 19 | 25 |
| Nov ’25 | 68 | 34 | 57 |
| Dec ’25 | 27 | 15 | 28 |
| Jan ’26 | 39 | 59 | 52 |
| Feb ’26 | 199 | 47 | 129 |
| Mar ’26 | — | 6 | 4 |
| Apr ’26 | 3 | 2 | 3 |
| May ’26 | 1 | 1 | 1 |
| Jun ’26 | 3 | 7 | 6 |