PHARMACEUTICALS - FOREIGN

NOVARTIS — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 2nd of 3 in PHARMACEUTICALS - FOREIGN

Buying Intent

2nd in category

Brand Trust

—

index value

Brand Desire

index value

As of Sep ’26, NOVARTIS records a Buying Intent index of 1, placing it 2nd of 3 brands measured in PHARMACEUTICALS - FOREIGN. Its Brand Trust index reads — and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

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12-month trend

Month	Trust	Desire	Buying Intent
May ’26	6	10	12
Jun ’26	9	6	8
Jul ’26	3	—	2
Sep ’26	—	2	1

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