FABRICS
ONLY VIMAL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 6 in FABRICS
Buying Intent
1.03
3rd in category
Brand Trust
—
index value
Brand Desire
1.69
index value
As of Sep ’26, ONLY VIMAL records a Buying Intent index of 1.03, placing it 3rd of 6 brands measured in FABRICS. Its Brand Trust index reads — and Brand Desire 1.69. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 33.17 | 35.37 | 40.01 |
| Nov ’25 | — | 62.98 | 38.48 |
| Dec ’25 | — | 47.04 | 28.74 |
| Jan ’26 | — | 23.63 | 14.43 |
| Feb ’26 | 6.39 | 31.49 | 23.02 |
| Mar ’26 | 1.63 | 56.31 | 35.50 |
| Apr ’26 | 12.55 | 26.37 | 22.26 |
| May ’26 | 1.12 | 30.55 | 18.41 |
| Jun ’26 | 48.34 | 15.80 | 34.82 |
| Jul ’26 | — | 3.13 | 1.89 |
| Aug ’26 | 3.69 | 5.09 | 4.98 |
| Sep ’26 | — | 1.69 | 1.03 |