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ORPAT — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 1st of 1 in CLOCKS

Buying Intent
29.14
1st in category
Brand Trust
29.48
index value
Brand Desire
22.93
index value
As of Sep ’26, ORPAT records a Buying Intent index of 29.14, placing it 1st of 1 brands measured in CLOCKS. Its Brand Trust index reads 29.48 and Brand Desire 22.93. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’257.5517.7714.31
Nov ’2539.1329.8636.50
Dec ’2514.4233.7227.58
Jan ’2653.2863.8463.99
Feb ’2635.4053.5750.82
Mar ’2666.5378.6681.44
Apr ’2637.7651.7851.01
May ’2680.9573.5786.99
Jun ’2631.3156.9550.54
Jul ’2640.1633.9441.70
Aug ’2627.5136.8835.53
Sep ’2629.4822.9329.14