HONEY

PATANJALI — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 2nd of 6 in HONEY

Buying Intent

2nd in category

Brand Trust

index value

Brand Desire

index value

As of Jun ’26, PATANJALI records a Buying Intent index of 65, placing it 2nd of 6 brands measured in HONEY. Its Brand Trust index reads 51 and Brand Desire 73. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

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12-month trend

Month	Trust	Desire	Buying Intent
Jul ’25	191	190	214
Aug ’25	151	154	170
Sep ’25	120	148	152
Oct ’25	61	129	106
Nov ’25	171	142	171
Dec ’25	154	92	136
Jan ’26	273	77	176
Feb ’26	235	56	152
Mar ’26	179	71	136
Apr ’26	73	35	52
May ’26	174	77	136
Jun ’26	51	73	65

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